Clear sales dashboards built on SAP data for ICO Bath

We created custom dashboards for the ICO team to have access to sales, delivery, and customer performance without relying on clunky reporting tools.

Client snapshot

ICO Bath is North America’s largest supplier of designer towel warmers, bathroom accessories, sinks, and underfloor heating products.

Why ICO Bath partnered with i-spark?

SAP’s built-in reporting tools weren’t giving the ICO team the visibility they needed, especially around sales performance. ICO Bath approached i-spark to design a dashboard that would provide daily clarity across targets, customers, regions, and trends.

What was the challenge?

SAP reporting made it hard to see what mattered

ICObath needed fast answers to key sales questions:

  • Are we hitting our sales targets today, this month, this year?

  • How are specific brands performing across time periods?

  • What do our top customers look like now compared to last year?

  • Are we meeting our delivery targets by region and timeframe?

Their current SAP reports couldn’t provide this in a clear, usable way. Manual exports took time and lacked flexibility.

The impact? Clean dashboards that support daily decisions.

ICO Bath's sales teams and managers each get focused views of their KPIs. The delivery rates and customer performance are easy to monitor leading to more confident decision-making.

"This is the perfect solution for anybody who is frustrated with SAP’s clunky reporting!"

Lee Cockburn Operations Manager at ICO Bath

Clarity doesn’t have to be complicated.

i-spark builds dashboards that let teams focus on action, not admin. Let’s simplify your data workflow.