{"id":7602,"date":"2025-06-20T12:45:26","date_gmt":"2025-06-20T12:45:26","guid":{"rendered":"https:\/\/i-spark.nl\/?page_id=7602"},"modified":"2025-07-03T06:55:38","modified_gmt":"2025-07-03T06:55:38","slug":"sdu-x-i-spark","status":"publish","type":"page","link":"https:\/\/i-spark.nl\/en\/sdu-x-i-spark\/","title":{"rendered":"Sdu x i-spark"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"7602\" class=\"elementor elementor-7602\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-31a2ba92 e-flex e-con-boxed e-con e-parent\" data-id=\"31a2ba92\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;,&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-54e26c7d e-con-full e-flex e-con e-child\" data-id=\"54e26c7d\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-79d9057f elementor-widget elementor-widget-image\" data-id=\"79d9057f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"800\" src=\"https:\/\/i-spark.nl\/wp-content\/uploads\/2025\/06\/beton-20-1024x1024.png\" class=\"attachment-large size-large wp-image-7607\" alt=\"\" srcset=\"https:\/\/i-spark.nl\/wp-content\/uploads\/2025\/06\/beton-20-1024x1024.png 1024w, https:\/\/i-spark.nl\/wp-content\/uploads\/2025\/06\/beton-20-300x300.png 300w, https:\/\/i-spark.nl\/wp-content\/uploads\/2025\/06\/beton-20-150x150.png 150w, https:\/\/i-spark.nl\/wp-content\/uploads\/2025\/06\/beton-20-768x768.png 768w, https:\/\/i-spark.nl\/wp-content\/uploads\/2025\/06\/beton-20.png 1125w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-71d3ad80 e-con-full e-flex e-con e-child\" data-id=\"71d3ad80\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-74157bf8 elementor-widget elementor-widget-heading\" data-id=\"74157bf8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">i-spark supports Sdu\u2019s data team with online data expertise<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5432d1f6 elementor-widget elementor-widget-text-editor\" data-id=\"5432d1f6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>A long-term partnership focused on smart data solutions, user insight, and continuous co-creation.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4b55123b elementor-mobile-align-center elementor-button-success elementor-widget elementor-widget-button\" data-id=\"4b55123b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"#discover\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Read the case<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-32106dd8 e-flex e-con-boxed e-con e-parent\" data-id=\"32106dd8\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;,&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-31b846a3 e-con-full e-flex e-con e-child\" data-id=\"31b846a3\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3f3f3283 elementor-widget__width-initial elementor-invisible elementor-widget elementor-widget-icon-box\" data-id=\"3f3f3283\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tClient snapshot\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tSdu is a major Dutch publisher offering online products, training, and legal content tailored for professionals who actively apply legislation and regulations in their daily work, such as lawyers, legal consultants, and compliance experts.\n\nTheir platforms, including ndfr.nl and opmaat.sdu.nl, help professionals perform their work faster, smarter, and more accurately. Subscription-based online services, where ease of use directly drives value and user retention.\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-425fe4f3 elementor-widget__width-initial elementor-invisible elementor-widget elementor-widget-icon-box\" data-id=\"425fe4f3\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tWhy Sdu partnered with i-spark?\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tTo keep improving product usability and effectiveness, Sdu needed insights into how users interact with its tools. i-spark was brought in as an external Data Team, working closely with Sdu\u2019s Marketing Intelligence Team to capture, organise, and analyse online usage data\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-282a69c elementor-widget elementor-widget-image\" data-id=\"282a69c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"2560\" height=\"2080\" src=\"https:\/\/i-spark.nl\/wp-content\/uploads\/2025\/06\/beton-LinkedIn-Post-1-scaled.png\" class=\"attachment-full size-full wp-image-7561\" alt=\"\" srcset=\"https:\/\/i-spark.nl\/wp-content\/uploads\/2025\/06\/beton-LinkedIn-Post-1-scaled.png 2560w, https:\/\/i-spark.nl\/wp-content\/uploads\/2025\/06\/beton-LinkedIn-Post-1-300x244.png 300w, https:\/\/i-spark.nl\/wp-content\/uploads\/2025\/06\/beton-LinkedIn-Post-1-1024x832.png 1024w, https:\/\/i-spark.nl\/wp-content\/uploads\/2025\/06\/beton-LinkedIn-Post-1-768x624.png 768w, https:\/\/i-spark.nl\/wp-content\/uploads\/2025\/06\/beton-LinkedIn-Post-1-1536x1248.png 1536w, https:\/\/i-spark.nl\/wp-content\/uploads\/2025\/06\/beton-LinkedIn-Post-1-2048x1664.png 2048w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-43813252 e-con-full e-flex e-con e-parent\" data-id=\"43813252\" data-element_type=\"container\" data-e-type=\"container\" id=\"discover\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;_ha_eqh_enable&quot;:false}\">\n\t\t<div class=\"elementor-element elementor-element-33616f71 e-con-full e-flex e-con e-child\" data-id=\"33616f71\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-26af46d1 elementor-invisible elementor-widget elementor-widget-image\" data-id=\"26af46d1\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;motion_fx_motion_fx_scrolling&quot;:&quot;yes&quot;,&quot;motion_fx_translateY_effect&quot;:&quot;yes&quot;,&quot;motion_fx_translateY_direction&quot;:&quot;negative&quot;,&quot;motion_fx_translateY_speed&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:1.5,&quot;sizes&quot;:[]},&quot;_animation&quot;:&quot;slideInLeft&quot;,&quot;motion_fx_translateY_affectedRange&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:{&quot;start&quot;:0,&quot;end&quot;:100}},&quot;motion_fx_devices&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;]}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"786\" src=\"https:\/\/i-spark.nl\/wp-content\/uploads\/2025\/06\/ispark-hero-2-1024x1006.jpg\" class=\"attachment-large size-large wp-image-7395\" alt=\"\" srcset=\"https:\/\/i-spark.nl\/wp-content\/uploads\/2025\/06\/ispark-hero-2-1024x1006.jpg 1024w, https:\/\/i-spark.nl\/wp-content\/uploads\/2025\/06\/ispark-hero-2-300x295.jpg 300w, https:\/\/i-spark.nl\/wp-content\/uploads\/2025\/06\/ispark-hero-2-768x755.jpg 768w, https:\/\/i-spark.nl\/wp-content\/uploads\/2025\/06\/ispark-hero-2-1536x1510.jpg 1536w, https:\/\/i-spark.nl\/wp-content\/uploads\/2025\/06\/ispark-hero-2.jpg 1628w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4368366 e-con-full e-flex e-con e-child\" data-id=\"4368366\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t<div class=\"elementor-element elementor-element-4823669d e-flex e-con-boxed e-con e-child\" data-id=\"4823669d\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2439dfa4 animated-slow elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"2439dfa4\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">What was the challenge?\n<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-18da1216 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"18da1216\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2c5d382e elementor-widget elementor-widget-heading\" data-id=\"2c5d382e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">How do you measure ease of use and improve it?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-491df11b elementor-widget__width-initial elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"491df11b\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;_animation_delay&quot;:200}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p data-start=\"1452\" data-end=\"1670\">For a content-rich platform like Sdu\u2019s, user-friendliness is essential. If lawyers and legal professionals can\u2019t navigate quickly or find what they need, they churn.<\/p><p data-start=\"1672\" data-end=\"1788\">But with <strong data-start=\"1681\" data-end=\"1703\">multiple platforms<\/strong>, <strong data-start=\"1705\" data-end=\"1724\">fragmented data<\/strong>, and evolving <strong data-start=\"1739\" data-end=\"1763\">privacy requirements<\/strong>, it became difficult to:<\/p><ul data-start=\"1789\" data-end=\"1977\"><li data-start=\"1789\" data-end=\"1837\"><p data-start=\"1791\" data-end=\"1837\">Collect consistent, compliant web statistics<\/p><\/li><li data-start=\"1838\" data-end=\"1889\"><p data-start=\"1840\" data-end=\"1889\">Track user engagement across different products<\/p><\/li><li data-start=\"1890\" data-end=\"1945\"><p data-start=\"1892\" data-end=\"1945\">Attribute conversions to specific marketing efforts<\/p><\/li><li data-start=\"1946\" data-end=\"1977\"><p data-start=\"1948\" data-end=\"1977\">Spot early signals of churn<\/p><\/li><\/ul><p data-start=\"1979\" data-end=\"2077\">Sdu needed a unified, privacy-proof data solution and a flexible partner to help drive it forward.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-58de4eed e-flex e-con-boxed e-con e-parent\" data-id=\"58de4eed\" data-element_type=\"container\" data-e-type=\"container\" id=\"apply-sec-htw\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;,&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-74ccdb23 elementor-widget__width-initial elementor-widget elementor-widget-elementskit-heading\" data-id=\"74ccdb23\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"elementskit-heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"ekit-wid-con\" ><div class=\"ekit-heading elementskit-section-title-wraper center   ekit_heading_tablet-   ekit_heading_mobile-\"><h2 class=\"ekit-heading--title elementskit-section-title \">What was our solution?<\/h2><h3 class=\"ekit-heading--subtitle elementskit-section-subtitle  \">\n\t\t\t\t\t\ti-spark filled the gap by acting as Sdu\u2019s external Data Team, working side-by-side with internal experts to capture meaningful, up-to-date insights.\n\t\t\t\t\t<\/h3><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-223646fe e-con-full e-flex e-con e-child\" data-id=\"223646fe\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t<div class=\"elementor-element elementor-element-298f0a8e e-con-full e-flex e-con e-child\" data-id=\"298f0a8e\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-62f8d7aa ekit-equal-height-disable elementor-widget elementor-widget-elementskit-icon-box\" data-id=\"62f8d7aa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"elementskit-icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"ekit-wid-con\" >        <!-- link opening -->\n                <a href=\"#\" class=\"ekit_global_links\">\n                <!-- end link opening -->\n\n        <div class=\"elementskit-infobox text- text-left icon-lef-right-aligin elementor-animation- media  \">\n                    <div class=\"elementskit-box-header elementor-animation-\">\n                <div class=\"elementskit-info-box-icon  text-center\">\n                    <i aria-hidden=\"true\" class=\"elementkit-infobox-icon hm hm-advanced-data-table\"><\/i>\n                <\/div>\n          <\/div>\n                        <div class=\"box-body\">\n                            <h3 class=\"elementskit-info-box-title\">\n                    Automated data delivery pipelines                <\/h3>\n                        \t\t  \t<p>We set up custom pipelines to ensure Sdu\u2019s reporting is always fed with the right data, on time.<\/p>\n                                <\/div>\n        \n        \n                <\/div>\n                <\/a>\n        <\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1a766132 elementor-widget__width-initial ekit-equal-height-disable elementor-widget elementor-widget-elementskit-icon-box\" data-id=\"1a766132\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"elementskit-icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"ekit-wid-con\" >        <!-- link opening -->\n                <a href=\"#\" class=\"ekit_global_links\">\n                <!-- end link opening -->\n\n        <div class=\"elementskit-infobox text- text-left icon-lef-right-aligin elementor-animation- media  \">\n                    <div class=\"elementskit-box-header elementor-animation-\">\n                <div class=\"elementskit-info-box-icon  text-center\">\n                    <i aria-hidden=\"true\" class=\"elementkit-infobox-icon huge huge-database\"><\/i>\n                <\/div>\n          <\/div>\n                        <div class=\"box-body\">\n                            <h3 class=\"elementskit-info-box-title\">\n                    Web + Transaction data integration                <\/h3>\n                        \t\t  \t<p>Combined behavioural and transactional data in a central warehouse\u2014fully compliant with Sdu\u2019s privacy policies.<\/p>\n                                <\/div>\n        \n        \n                <\/div>\n                <\/a>\n        <\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3f7a86a1 ekit-equal-height-disable elementor-widget elementor-widget-elementskit-icon-box\" data-id=\"3f7a86a1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"elementskit-icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"ekit-wid-con\" >        <!-- link opening -->\n                <a href=\"#\" class=\"ekit_global_links\">\n                <!-- end link opening -->\n\n        <div class=\"elementskit-infobox text- text-left icon-lef-right-aligin elementor-animation- media  \">\n                    <div class=\"elementskit-box-header elementor-animation-\">\n                <div class=\"elementskit-info-box-icon  text-center\">\n                    <i aria-hidden=\"true\" class=\"elementkit-infobox-icon huge huge-chart-line-data-02\"><\/i>\n                <\/div>\n          <\/div>\n                        <div class=\"box-body\">\n                            <h3 class=\"elementskit-info-box-title\">\n                     Google Tag Manager standardisation                <\/h3>\n                        \t\t  \t<p>Implemented uniform data collection across all platforms using GTM.<\/p>\n                                <\/div>\n        \n        \n                <\/div>\n                <\/a>\n        <\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4628bd44 ekit-equal-height-disable elementor-widget elementor-widget-elementskit-icon-box\" data-id=\"4628bd44\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"elementskit-icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"ekit-wid-con\" >        <!-- link opening -->\n                <a href=\"#\" class=\"ekit_global_links\">\n                <!-- end link opening -->\n\n        <div class=\"elementskit-infobox text- text-left icon-lef-right-aligin elementor-animation- media  \">\n                    <div class=\"elementskit-box-header elementor-animation-\">\n                <div class=\"elementskit-info-box-icon  text-center\">\n                    <i aria-hidden=\"true\" class=\"elementkit-infobox-icon huge huge-database-export\"><\/i>\n                <\/div>\n          <\/div>\n                        <div class=\"box-body\">\n                            <h3 class=\"elementskit-info-box-title\">\n                    Custom web analytics with Snowplow                <\/h3>\n                        \t\t  \t<p>Implemented Snowplow for advanced tracking and developed a custom data model tailored to Sdu\u2019s products.<\/p>\n                                <\/div>\n        \n        \n                <\/div>\n                <\/a>\n        <\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d1c7cad ekit-equal-height-disable elementor-widget elementor-widget-elementskit-icon-box\" data-id=\"d1c7cad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"elementskit-icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"ekit-wid-con\" >        <!-- link opening -->\n                <a href=\"#\" class=\"ekit_global_links\">\n                <!-- end link opening -->\n\n        <div class=\"elementskit-infobox text- text-left icon-lef-right-aligin elementor-animation- media  \">\n                    <div class=\"elementskit-box-header elementor-animation-\">\n                <div class=\"elementskit-info-box-icon  text-center\">\n                    <i aria-hidden=\"true\" class=\"elementkit-infobox-icon huge huge-database-export\"><\/i>\n                <\/div>\n          <\/div>\n                        <div class=\"box-body\">\n                            <h3 class=\"elementskit-info-box-title\">\n                    Consent Management with Liveramp                <\/h3>\n                        \t\t  \t<p>Helped implement a Consent Management Platform and ensured consents were properly respected in tracking setups.<\/p>\n                                <\/div>\n        \n        \n                <\/div>\n                <\/a>\n        <\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a8125b0 ekit-equal-height-disable elementor-widget elementor-widget-elementskit-icon-box\" data-id=\"a8125b0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"elementskit-icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"ekit-wid-con\" >        <!-- link opening -->\n                <a href=\"#\" class=\"ekit_global_links\">\n                <!-- end link opening -->\n\n        <div class=\"elementskit-infobox text- text-left icon-lef-right-aligin elementor-animation- media  \">\n                    <div class=\"elementskit-box-header elementor-animation-\">\n                <div class=\"elementskit-info-box-icon  text-center\">\n                    <i aria-hidden=\"true\" class=\"elementkit-infobox-icon huge huge-database-export\"><\/i>\n                <\/div>\n          <\/div>\n                        <div class=\"box-body\">\n                            <h3 class=\"elementskit-info-box-title\">\n                    Advanced analyses                <\/h3>\n                        \t\t  \t<p>Conducted in-depth analyses such as: <br><br>\n\n- Conversion Attribution to map marketing impact<br>\n\n- Churn Analysis to identify causes of subscription drop-off<\/p>\n                                <\/div>\n        \n        \n                <\/div>\n                <\/a>\n        <\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-10cb3b03 e-flex e-con-boxed e-con e-parent\" data-id=\"10cb3b03\" data-element_type=\"container\" data-e-type=\"container\" id=\"xs_testi_6\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;,&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-678ced42 elementor-widget__width-initial elementor-widget elementor-widget-elementskit-heading\" data-id=\"678ced42\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"elementskit-heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"ekit-wid-con\" ><div class=\"ekit-heading elementskit-section-title-wraper text_center   ekit_heading_tablet-   ekit_heading_mobile-\"><h2 class=\"ekit-heading--title elementskit-section-title \">The impact? Turning insights into product improvements and business growth<\/h2>\t\t\t\t<div class='ekit-heading__description'>\n\t\t\t\t\t<p>Sdu gained insights into product usability with a privacy-first approach, strengthening an agile, long-term partnership that continues to deliver value.<\/p>\n\t\t\t\t<\/div>\n\t\t\t<\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-163a3dfb e-con-full e-flex e-con e-child\" data-id=\"163a3dfb\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5615d6b8 elementor-widget elementor-widget-elementskit-testimonial\" data-id=\"5615d6b8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"elementskit-testimonial.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"ekit-wid-con\" ><div class=\"elementskit-testimonial-slider arrow_inside \" data-config=\"{&quot;rtl&quot;:false,&quot;arrows&quot;:false,&quot;dots&quot;:false,&quot;pauseOnHover&quot;:true,&quot;autoplay&quot;:false,&quot;speed&quot;:1000,&quot;slidesPerGroup&quot;:1,&quot;slidesPerView&quot;:1,&quot;loop&quot;:false,&quot;spaceBetween&quot;:&quot;0&quot;,&quot;breakpoints&quot;:{&quot;320&quot;:{&quot;slidesPerView&quot;:1,&quot;slidesPerGroup&quot;:1,&quot;spaceBetween&quot;:10},&quot;768&quot;:{&quot;slidesPerView&quot;:2,&quot;slidesPerGroup&quot;:1,&quot;spaceBetween&quot;:10},&quot;1024&quot;:{&quot;slidesPerView&quot;:1,&quot;slidesPerGroup&quot;:1,&quot;spaceBetween&quot;:15}}}\">\n\t<div class=\"ekit-main-swiper swiper\">\n\t\t<div class=\"swiper-wrapper\">\n\t\t\t\t\t\t\t\t<div class=\"swiper-slide\">\n\t\t\t\t\t\t<div class=\"swiper-slide-inner\">\n\t\t\t\t\t\t\t<div class=\"elementskit-testimonial_card\" style=\"background-image: url(https:\/\/i-spark.nl\/wp-content\/uploads\/2025\/06\/20201123_135502.webp);\" >\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"elementskit-commentor-coment\">\"I have been working pleasantly with i-spark for quite some time. Their honest, result-oriented and no-nonsense approach gives me a lot of confidence and their specialist knowledge in the field of data and data analysis helps to solve complex issues. The combination of thinking along and practical application unburdens me and is exactly what I am looking for in a partner. The people at i-spark feel a bit like an extension of our organization.\"<\/p>\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<span class=\"elementskit-profile-info\">\n\t\t\t\t\t\t\t\t\t<strong class=\"elementskit-author-name\">Inger Clancy<\/strong>\n\t\t\t\t\t\t\t\t\t<span class=\"elementskit-author-des\">Sdu<\/span>\n\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<div class=\"xs-overlay elementor-repeater-item-e246598\"><\/div>\n\t\t\t\t\t\t\t<\/div><!-- .testimonial_card END -->\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\t\n\t\t\t<\/div>\n<\/div>\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-714efa4c e-con-full e-flex e-con e-parent\" data-id=\"714efa4c\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;,&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t<div class=\"elementor-element 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12.8z\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-45ab6204 e-con-full e-flex e-con e-child\" data-id=\"45ab6204\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-50ee2de0 elementor-widget elementor-widget-heading\" data-id=\"50ee2de0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Looking for an agile data partner?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-42c0179 elementor-widget elementor-widget-text-editor\" data-id=\"42c0179\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>With support in web analytics, data engineering, or real-time reporting, we can act as your <a href=\"https:\/\/i-spark.nl\/en\/products\/data-team-as-a-service\/\"><strong data-start=\"4388\" data-end=\"4414\">Data Team as a Service<\/strong>.<\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-159d5711 elementor-align-center elementor-mobile-align-center elementor-invisible elementor-widget elementor-widget-button\" data-id=\"159d5711\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm elementor-animation-grow\" href=\"https:\/\/i-spark.nl\/en\/contact-us\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Let\u2019s talk about your data <\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2b917f8f e-transform elementor-widget__width-initial elementor-widget-mobile__width-initial elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"2b917f8f\" data-element_type=\"widget\" data-e-type=\"widget\" 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class=\"elementor-icon\">\n\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-chart-area\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M500 384c6.6 0 12 5.4 12 12v40c0 6.6-5.4 12-12 12H12c-6.6 0-12-5.4-12-12V76c0-6.6 5.4-12 12-12h40c6.6 0 12 5.4 12 12v308h436zM372.7 159.5L288 216l-85.3-113.7c-5.1-6.8-15.5-6.3-19.9 1L96 248v104h384l-89.9-187.8c-3.2-6.5-11.4-8.7-17.4-4.7z\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>i-spark supports Sdu\u2019s data team with online data expertise A long-term partnership focused on smart data solutions, user insight, and continuous co-creation. Read the case Client snapshot Sdu is a major Dutch publisher offering online products, training, and legal content tailored for professionals who actively apply legislation and regulations in their daily work, such as [&hellip;]<\/p>\n","protected":false},"author":17,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-7602","page","type-page","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/i-spark.nl\/en\/wp-json\/wp\/v2\/pages\/7602","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/i-spark.nl\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/i-spark.nl\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/i-spark.nl\/en\/wp-json\/wp\/v2\/users\/17"}],"replies":[{"embeddable":true,"href":"https:\/\/i-spark.nl\/en\/wp-json\/wp\/v2\/comments?post=7602"}],"version-history":[{"count":19,"href":"https:\/\/i-spark.nl\/en\/wp-json\/wp\/v2\/pages\/7602\/revisions"}],"predecessor-version":[{"id":8173,"href":"https:\/\/i-spark.nl\/en\/wp-json\/wp\/v2\/pages\/7602\/revisions\/8173"}],"wp:attachment":[{"href":"https:\/\/i-spark.nl\/en\/wp-json\/wp\/v2\/media?parent=7602"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}